Imprezia and Pronomix Bring Performance Commerce to AI Applications
October 5, 2026
Imprezia is partnering with Pronomix, part of Nomix Group, to bring commerce and performance advertising demand to Imprezia’s network of AI applications.
Pronomix’s ads and offers now flow through Imprezia’s auction, where they can compete for relevant native placements in chatbots and AI platforms. By matching offers to what a person is trying to do, the partnership aims to make product discovery more useful for consumers while giving Pronomix access to moments of intent and Imprezia publishers more demand.
In Their Words
“People increasingly make decisions inside AI products. Pronomix brings commerce and performance demand into our auction so publishers can earn from that intent and advertisers can reach users when their offers are relevant.”
— Bishesh Khadka, Founder and CEO of Imprezia
“AI applications are becoming a meaningful discovery channel. Imprezia gives our advertisers access to that inventory through an auction built for the way these products work.”
— Nikolaus Spitzy, CEO of Pronomix, the Nomix Group’s programmatic arm
Building for the Long Term
The companies will work together to improve offer relevance and performance across Imprezia’s publisher network.
Advertisers and demand partners — to access AI-native inventory, reach out at start@imprezia.ai or contact Pronomix at demand@pronomix.ai.